Comments on: Small Business Marketing : Differentiate! http://blog.1429design.com/small-business-marketing-differentiate/2008/05/ The Ultimate Marketing Blog for Entrepreneurs, Non-Profit Organizations, and Small Business Marketing - Fort Worth Dallas Texas Wed, 07 Jan 2009 03:47:54 +0000 http://wordpress.org/?v=2.2.3 By: Fort Worth Small Business & Duct Tape Marketing: Step 2 - Communicate Your Difference! | Marketing Twins: The Ultimate Marketing Blog for Inspiration and Ideas http://blog.1429design.com/small-business-marketing-differentiate/2008/05/#comment-755 Fort Worth Small Business & Duct Tape Marketing: Step 2 - Communicate Your Difference! | Marketing Twins: The Ultimate Marketing Blog for Inspiration and Ideas Tue, 28 Oct 2008 07:29:25 +0000 http://blog.1429design.com/small-business-marketing-differentiate/2008/05/#comment-755 [...] a more thorough discussion of how to beat the competition by differentiating yourself, read what I wrote a few months ago on this very subject.  I also looked at other ways in which [...]

[…] a more thorough discussion of how to beat the competition by differentiating yourself, read what I wrote a few months ago on this very subject.  I also looked at other ways in which […]

]]> By: Small Business Marketing : Differentiate Yourself! | MARKETING TWINS.com http://blog.1429design.com/small-business-marketing-differentiate/2008/05/#comment-637 Small Business Marketing : Differentiate Yourself! | MARKETING TWINS.com Wed, 27 Aug 2008 04:57:27 +0000 http://blog.1429design.com/small-business-marketing-differentiate/2008/05/#comment-637 [...] Back a few months ago, we wrote a similar blog post on MarketingTwins.com - check it out here! [...] […] Back a few months ago, we wrote a similar blog post on MarketingTwins.com - check it out here! […]

]]> By: Small Business Marketing : Differentiate! | MARKETING TWINS.com http://blog.1429design.com/small-business-marketing-differentiate/2008/05/#comment-531 Small Business Marketing : Differentiate! | MARKETING TWINS.com Thu, 19 Jun 2008 03:50:00 +0000 http://blog.1429design.com/small-business-marketing-differentiate/2008/05/#comment-531 [...] Small Business Marketing : Differentiate! [...] […] Small Business Marketing : Differentiate! […]

]]> By: Jeff http://blog.1429design.com/small-business-marketing-differentiate/2008/05/#comment-221 Jeff Mon, 05 May 2008 22:11:28 +0000 http://blog.1429design.com/small-business-marketing-differentiate/2008/05/#comment-221 Hi Guys, I love the header image!!! The fonts on the sidebars are fuzzy on my screen not sure what your using, may want to check that out. Keep up the great work! Jeff Hi Guys,
I love the header image!!! The fonts on the sidebars are fuzzy on my screen not sure what your using, may want to check that out.

Keep up the great work!
Jeff

]]> By: Donny-MarketingTwins #2 http://blog.1429design.com/small-business-marketing-differentiate/2008/05/#comment-219 Donny-MarketingTwins #2 Mon, 05 May 2008 14:24:09 +0000 http://blog.1429design.com/small-business-marketing-differentiate/2008/05/#comment-219 Great post!! So many businesses look alike and offer the same things that it's hard to differentiate. I love the story of the grocery store chain in the Midwest that hands out chocolate chip cookies to customers who have to wait in line. That's differentiation!! We have a FREE report on differentiation if you go to our website: http://www.1429creative.com/resources-free-reports.shtml Great post!! So many businesses look alike and offer the same things that it’s hard to differentiate. I love the story of the grocery store chain in the Midwest that hands out chocolate chip cookies to customers who have to wait in line. That’s differentiation!!

We have a FREE report on differentiation if you go to our website:

http://www.1429creative.com/resources-free-reports.shtml

]]> By: Matthew http://blog.1429design.com/small-business-marketing-differentiate/2008/05/#comment-218 Matthew Mon, 05 May 2008 01:33:05 +0000 http://blog.1429design.com/small-business-marketing-differentiate/2008/05/#comment-218 "Can you offer a guarantee so strong that no one else in your industry would dream of doing it." Any company that is unwilling to take bold steps where no man has ventured before surely dooms themselves with a receding hairline!... So many people walk around conditioned to everything that happens around them. Outrageous marketing breaks these people out of their trance long enough to introduce your electrifying irresistible offer right in front of them! Of course, you must follow through with added value that truly enriches their life... Maybe if the value we add to these customers proves good enough, they will even pay for our marketing.... Sincerely, Matthew Detrick Do you add tremendous value to your customers? To learn how your customers pay for your marketing click here => http://herosmarketingjourney.com/GuerrillaBalance and be enlightened “Can you offer a guarantee so strong that no one else in your industry would dream of doing it.”

Any company that is unwilling to take bold steps where no man has ventured before surely dooms themselves with a receding hairline!…

So many people walk around conditioned to everything that happens around them. Outrageous marketing breaks these people out of their trance long enough to introduce your electrifying irresistible offer right in front of them! Of course, you must follow through with added value that truly enriches their life…

Maybe if the value we add to these customers proves good enough, they will even pay for our marketing….

Sincerely,

Matthew Detrick

Do you add tremendous value to your customers?
To learn how your customers pay for your marketing
click here => http://herosmarketingjourney.com/GuerrillaBalance and be enlightened

]]> By: MarketingTwins-Randy http://blog.1429design.com/small-business-marketing-differentiate/2008/05/#comment-216 MarketingTwins-Randy Sun, 04 May 2008 18:08:01 +0000 http://blog.1429design.com/small-business-marketing-differentiate/2008/05/#comment-216 I was researching a little more about DIFFERENTIATION for an upcoming HUDDLE (later in the summer - see the sidebar for details) - I saw yet another John Jantsch quote (all the way back to a blog post in 2006!!) In the context, he is referring to small retailers in a panic over how to compete with the giant of all giants, Wal-Mart! He says: "To beat a giant, you’ve to take advantage of their weaknesses - don’t be afraid to point them out. I saw a sign in a local hardware store that said 'Our prices are higher than Wal-Mart because we take care of our employees.' Pretty bold, but perhaps an effective way to make a point." * This is a friendly war of biblical proportions! The Davids will always slay the Goliaths when we are innovative and use creativity, you can win! -Randy * To see John's full blog post from 2006: http://www.ducttapemarketing.com/blog/2006/06/29/how-to-beat-the-wal-marts/ I was researching a little more about DIFFERENTIATION for an upcoming HUDDLE (later in the summer - see the sidebar for details) - I saw yet another John Jantsch quote (all the way back to a blog post in 2006!!) In the context, he is referring to small retailers in a panic over how to compete with the giant of all giants, Wal-Mart! He says:

“To beat a giant, you’ve to take advantage of their weaknesses - don’t be afraid to point them out. I saw a sign in a local hardware store that said ‘Our prices are higher than Wal-Mart because we take care of our employees.’ Pretty bold, but perhaps an effective way to make a point.” *

This is a friendly war of biblical proportions! The Davids will always slay the Goliaths when we are innovative and use creativity, you can win!

-Randy

* To see John’s full blog post from 2006:
http://www.ducttapemarketing.com/blog/2006/06/29/how-to-beat-the-wal-marts/

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